Tracking website actions
Sending page-specific messages when users navigate through your website is cool, but you can achieve even more with event tracking. Just use a simple Javascript code snippet to trigger events when your website visitors perform specific actions:
- click a button
- scroll to a certain place in the webpage
- watch a video
- add products to the shopping cart
- etc
To use this feature you have to install website tracking pixel first. Once it’s in place, use this simple Javascript for event tracking:
<script>
activechat.track('<PUT YOUR EVENT NAME HERE>', {
param1: "1234",
param2: "abc"
})
</script>
Create a skill in your virtual assistant that will start on this event, and your bot will immediately send a message in the website chat widget (either Facebook Messenger or Activechat widget).