Tracking website actions
Sending page-specific messages when users navigate through your website is cool, but you can achieve even more with event tracking. Just use a simple Javascript code snippet to trigger events when your website visitors perform specific actions:
  • click a button
  • scroll to a certain place in the webpage
  • watch a video
  • add products to the shopping cart
  • etc
To use this feature you have to install website tracking pixel first. Once it’s in place, use this simple Javascript for event tracking:
<script>
activechat.track('<PUT YOUR EVENT NAME HERE>', {
param1: "1234",
param2: "abc"
})
</script>
When this code is executed (for example, with “onclick” or “onscroll” event handlers), Activechat will trigger an event that you specified in <PUT YOUR EVENT NAME HERE> and attributes $param1 and $param2 will be set to the specified values for this user.
Create a skill in your virtual assistant that will start on this event, and your bot will immediately send a message in the website chat widget (either Facebook Messenger or Activechat widget).
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